his paper describes the experience of the three years European project “The Wine Lab”. The project has involved twelve partners from 5 countries and various associated partners across Europe and the US. The paper describes the tools developed to promote a dialogue between Universities and Entrepreneurs in the field of the wine business, with a particular focus on disadvantaged rural areas. Starting from the experience of The Wine Lab (www. thewinelab. eu), the authors want to stimulate a discussion on the effectiveness of participatory approaches for pursuing entrepreneurial education and for improving orientation towards innovative practices. Therefore, the paper proposes a reflection on further developments of research in the field and on the role of scholarly research for supporting wine business
Bridging the gap between theory and practice in the wine industry: the Wine Lab experience
Santini C.
;
2022-01-01
Abstract
his paper describes the experience of the three years European project “The Wine Lab”. The project has involved twelve partners from 5 countries and various associated partners across Europe and the US. The paper describes the tools developed to promote a dialogue between Universities and Entrepreneurs in the field of the wine business, with a particular focus on disadvantaged rural areas. Starting from the experience of The Wine Lab (www. thewinelab. eu), the authors want to stimulate a discussion on the effectiveness of participatory approaches for pursuing entrepreneurial education and for improving orientation towards innovative practices. Therefore, the paper proposes a reflection on further developments of research in the field and on the role of scholarly research for supporting wine businessI documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.
